Ultimate Insulation — The Home Doctors
Atlas HQ by Ultimate Insulation

Privacy Policy

Effective July 1, 2026

This Privacy Policy explains how Atlas HQ by Ultimate Insulation (“we,” “us,” or “our”) collects, uses, and protects information in connection with our business operations, our customer tools, and our social-media publishing tools (collectively, the “Services”).

1. Who we are

Atlas HQ is the AI-powered marketing and social media management platform developed and operated by Ultimate Insulation (The Home Doctors), an insulation and building-performance contractor. This policy applies to our internal operating software and to Atlas HQ, the tool we use to create and publish marketing content to social platforms on behalf of our own business accounts.

2. Information we collect

  • Customer & job information you provide to us (name, address, phone, email, project details) so we can quote, schedule, and complete work.
  • Content we create — photos, videos, and captions produced for our marketing.
  • Social platform data — when we connect our own Facebook, Instagram, TikTok, or YouTube business accounts, we access the tokens and account details needed to publish our content and, later, view its performance.
  • Usage & technical data — standard logs needed to operate and secure the Services.

3. How we use information

  • To operate our business — quotes, scheduling, jobs, invoicing.
  • To create and publish our own marketing content to our connected social accounts, and to measure how that content performs.
  • To secure, maintain, and improve the Services.
  • To comply with legal obligations.

4. Social platforms (Meta, TikTok, Google/YouTube)

When we connect a social account, the platform grants us access tokens that let us publish to our own accounts. We use those tokens only to publish and manage our own content and to retrieve related performance data. We store them securely and use them solely for these purposes. You can revoke our access at any time from the platform’s own settings, and we honor those revocations. Our use of information received from these platforms follows each platform’s developer terms.

5. How we share information

We do not sell personal information. We share information only with service providers who help us operate (for example, hosting and the social platforms themselves), and when required by law.

6. Data retention

We keep information for as long as needed to run our business and meet legal obligations, then delete or de-identify it. Platform access tokens are deleted when an account is disconnected.

7. Security

We use reasonable technical and organizational measures to protect information, including access controls and encrypted transport (HTTPS). No method is perfectly secure, but we work to protect your data.

8. Your choices & rights

You may request access to, correction of, or deletion of information we hold about you by contacting us at the address below. You can disconnect any social account and revoke platform access at any time.

9. Children

The Services are not directed to children and we do not knowingly collect information from children.

10. Changes

We may update this policy; we’ll change the effective date above when we do.

11. Contact us

Questions or requests: info@homedr.co.